Brand Spotlight: Glass Gloss
Welcome to the FLOURYSH 5 - where we introduce shoppers to new and blooming black-owned brands! Today, we spent 5 minutes with Marni Rene the founder of GLASS FLOSS to get to know the brand that’s got the attention of vegan celebrities and the modern day busy woman.
Enter The #FLO
Welcome to FLOURYSH!
Thank you for having me.
First give us the basics about who you are, what you do, and also the vision behind your brand.
Marni: My name is Marni Rene I'm the founder and CEO of GLASS GLOSS. My brand was founded in August of 2018. And I've been in business for three and a half years. My vision for the company is every woman has a tube of GLASS GLOSS in her pocket book or in her bag.
You want to be known as a vegan company. Where did the idea of having your own vegan beauty company come from?
Marni: I became vegan in January of 2015 and so everything around me I wanted it to be vegan. The food I ate, the makeup I put on my face, everything. And so I've always had an entrepreneurial spirit since I was a little girl. And one day the creative idea popped in my brain to make lip gloss and I just went from there. I went online and learned how to make lip gloss. I learned the ingredients. I studied the anatomy and physiology of the human lips. What oils are good for the lips and started doing a lot of research and development, testing things out, testing pigments and colors. And it took me six months of R&D to perfect the perfect tube of vegan lip gloss.
What makes your product so unique?
I think the most important thing is the ingredients. I start with organic vegan ingredients, all natural non-GMO oils, the oils provide the moisture. And when I start with the quality ingredients and just add quality pigments and the things that go into lip gloss you finalize the quality lip gloss. So it's what I'm putting in the lip gloss mixture that makes it quality . And for many years I was putting stuff on my lips and had no idea what I was putting on my lips. And so I was like, you know what? This is really simple. You have several ingredients put together, see what you come up with. And that's what I did.
And along the way you've picked up some heavy hitters and celebrities support. Please do some name dropping here. I think this is awesome!
Tabitha Brown! The vegan superwoman influencer. She received my package of lip gloss and her daughter is just wild all over it. And I was so excited. This product was also featured in Raise Vegan magazine in 2020 of one of the Black owned brands that you can buy.
That's got to feel really good. And so let's end on some of your favorite products and you've got an array of them here for us. Please tell us, what are you currently loving at the moment?
Marni: Currently I'm loving the lip oils and the glossy clear, which is my original collection. My lip oil has five organic oils in it. Plus the Vitamin E and then I add some dry rosebuds into it. It has a roller ball top and you can wear it under your mask all day long and for nighttime lip conditioner. Also one of my favorites is my lip treatments. So I have a Vitamin C stick and I have a Vitamin E
stick. Both of these sticks provide moisture that is lost under our masks due to respiration of breathing in and out. But you can also wear those at nighttime for lip condition and for under your mask. I have some colors that I really enjoy. The top color for 2021 was called Empress. That's part of the original collection. It's like deep eggplant purple lip gloss. And Glossy Clear which is just a clear gloss that 's good, anytime, any day, anywhere. And one of my favorite shimmery lip glosses is called Fantasia, also part of my original collection.
Beautiful. Welcome to FLOURYSH. We are so glad to have you, Marni. Marni: Thank you so much for having me and I'm excited to be here.